
The Thing that will set you apart is how your content is being marketed. Articles and social media are the two most popular ways to get your content out there in the eyes of people. Google + is a fantastic outlet for sharing content.
Every SEO expert knows that and every business owner should too. The way you share your content will say a lot about your business in any market you want to do it right. Content Marketing is what drives traffic to your website and that is where you want to capture your audience.
Don't just write to write you want articles that are geared towards your niche and stay close to your niche. It all comes down to the way you market your content though you want it all over the place if something is happen at your company or in your market you want to be the first to publish it because it creates backlinks and backlinks are the fuel of SEO in any market you write for.
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